The buyer walks through the building in 3D, sees each home with its price, its floor plan and its light, compares, works out the monthly payment and leaves their details. You see in a dashboard what each contact looked at, and you change prices and availability in one click, without going through your web agency.
That is how many conversations with a new-build buyer start: on WhatsApp, from a portal, at eleven at night. The sales rep digs out the plan, checks the spreadsheet to see whether 4C is still free, copies the price, sends it and waits. The next day another question arrives: “does it face the street or the courtyard?”.
Meanwhile, the buyer decides with what they have: a render of the façade, a floor plan at a scale they cannot read and a price list that may be out of date. It is probably the biggest purchase of their life and they make it almost blind, sitting in their living room, with nobody to explain anything.
A 3D showroom for new builds puts the whole building on their screen: every home in its place, with its price, its status, its floor plan and the hours of sunlight it will get. And it gives you what you do not have today: knowing what they looked at before you call them.
The price and availability list changes every week and sits in a spreadsheet only the office has. The sales rep filters it by hand, answers on WhatsApp, and the next day gets asked exactly the same thing again, either them or a colleague.
What it costs youHours of sales time answering what the buyer could see for themselves, and answers that are sometimes no longer true.
With a floor plan and a render of the façade, the buyer does not know which floor the home is on, which way it faces or what will be next door or opposite. They have to imagine the building, and everyone imagines it differently.
What it costs youHomes ruled out without a visit because they do not look good on paper.
Loose PDFs go out by email: floor plan, specification, price list. The family looks at them at night, in the living room, with three plans at three different scales. You have no idea what they looked at or what put them off.
What it costs youDoubts nobody answers in time and decisions that get postponed.
You do not know which home they are interested in, how much they want to spend or whether they are buying to live in or to invest. The first call is an interrogation and, sometimes, they stop answering.
What it costs youWhat you pay for every portal or campaign contact goes into calling blind.
Layouts, floors, orientation and prices, explained many times a week on the phone, on WhatsApp and in the office, with paper plans and, if there is one, a scale model that does not change when a home is sold.
What it costs youThe team's time goes into explaining, not closing.
Five steps that repeat in almost every development. At each one, time is lost or a buyer goes cold.
Photos, a render of the façade and a “from” price. You cannot see what is left or where each home is.
You lose contacts who never ask
A form or a WhatsApp message with a name and a phone number; sometimes just “info”.
You lose leads with no context
Price list, PDF plans and the specification, by email and one at a time.
You lose hours of sales time
“Did you get a chance to look?”, “what did you think?”, without knowing whether they even opened the email.
You lose buyers who go cold
Everything gets explained again with paper plans and, if there is one, a scale model.
You lose visits that do not close
The problem is not your product or your price. It is everything the buyer cannot see until they sit down in your office.
They are buying a home that does not exist yet, with a floor plan, a render and a price list. It is probably the biggest purchase of their life, and they make it almost blind.
They do not know which floor the home is on, which way it faces or what will be next door or opposite.
“Does it get the morning sun?” is one of the first questions, and almost nobody can answer it with a floor plan.
Three PDFs, three prices and three plans at different scales: comparing layouts becomes hard work.
With the family and without the sales rep there. If a doubt is not answered right then, the decision gets postponed.
We do not know your figures; you do. The example is a development that generates leads from portals, its website and social media: replace each value with yours.
€ a month
The values are an example with assumed figures, not data from any developer: replace them with yours. The calculation is a simple multiplication.
The one left at the end of the campaign because it does not look convincing on a plan.
The one who chooses another development because there they understood what they were buying sooner.
The sales rep who could be closing sales and is forwarding PDFs instead.
Everything you see is in the open demo. The prices, availability and contacts shown in it are examples.
Status, bedrooms, bathrooms, price, floor area, storey and outdoor space: the filters light up only the homes in the building that match the search and the budget. You change price and status in the dashboard and the building, the property sheets and the comparison tool show it straight away, without going through your web agency.
Filters connected to the 3D · instant status changes More on real-time availability →
The buyer moves the mouse over the building and each home lights up with its card: render, status, floor, bedrooms, bathrooms, floor area, terrace, price and indicative monthly payment. A slider separates the floors and shows how each one is laid out, with its neighbouring homes.
Navigable 3D building · separate the floors More on the interactive 3D building →
You pick the day and the time and the building lights up with the sun it will really get, with its shadows and the hours of sunlight for each home. The question almost nobody can answer with a floor plan is answered in ten seconds.
Sun by day and time · hours of sunlight per home More on sun and shadows →
Every home has its own sheet with floor areas, orientation, plan and a mortgage calculator. The comparison tool puts up to four homes side by side with their plans facing each other; the shortlist can be downloaded as a PDF or shared by link to decide at home.
Comparison tool · split-screen plans · PDF More on the comparison tool and shortlist →
Schools, transport, the beach, parks and shops on a map organised by category. Tap a point and the map shows the route and the distance from the development: what the buyer would look up in another tab is already inside the showroom.
A map with real points of interest
The form asks about financing, timing and intended use, and each contact reaches you by email straight away with the homes they looked at, how long they spent, what they calculated and an interest score from 0 to 100. In the dashboard you follow them with a board, a next action and a log of calls, WhatsApp messages and visits.
Lead dashboard · interest score from 0 to 100 More on qualified leads →
In the sales office or on the rep's tablet, the 3D opens full screen with the filters on top: you show the development with the client in front of you, open their property sheet and compare, without hunting for paper plans.
Full screen for the meeting More on the sales office and visits →Seven pages, one for each sentence you hear in the sales office: what is behind it, what it costs and how the showroom solves it.
Prices and availability up to date on your website, instead of a spreadsheet travelling around on WhatsApp.
See page →Every home in its place, with its floor, its orientation and its neighbours.
See page →The light each home gets with the real position of the sun, by day and by hour.
See page →Up to four homes side by side, plans facing each other and a shortlist for the family.
See page →Every contact with the homes they looked at, their budget and an interest score from 0 to 100.
See page →Showing the light, the position and the advantages of the homes that do not shine on a plan.
See page →The building full screen on the rep's tablet, always up to date.
See page →A web module that fits into your website with no development work on your side, with your brand and your data.
Open the demo and go through it like a buyer: move the mouse over the building, separate the floors, look at how the sun reaches a home, compare three of them and leave your details in “I am interested”. Residencial Alborada is a fictional development: name, location, prices, availability and contacts are examples.
An open demo, with no password and nothing to install, on desktop, tablet or mobile. Residencial Alborada is a fictional development with example data; if you leave your details in it, they come to us.
We start from the documentation you already have for sales. You do not need an existing 3D model: we build it from the drawings.
Floor plans in DWG, PDF or IFC, the list of homes with floor areas, the sales sheets, the renders and the price and availability list. If a 3D model of the project already exists, we use it.
We build the building home by home, orient it to true north for the sun study and load the property sheets, plans, renders and the real points of interest around it.
We go through prices, availability, floor areas and copy together before publishing. From then on you keep them updated from the dashboard.
We give you the line of code to embed it in the development website and the direct link for portals, campaigns and WhatsApp, either open or with personal access codes per buyer.
One session by video call: the 3D during a visit, the property sheet and the comparison tool with the client in front of you, and how to work the leads from the dashboard.
The weekly report shows which homes are generating interest and which are not; with that reading we adjust the content, the order and the messages in the showroom.
What is worth knowing before publishing the showroom on your website.
The contacts, the statistics and the content of the showroom belong to the developer and can be exported to Excel or CSV whenever you want.
Every contact stores the date, the IP address and the text of the consent accepted. The developer is the data controller and Grup3D the processor.
Each developer has their own database and their own file storage, separate from every other client.
A server with HTTPS, daily backups and protection against abusive access.
The direct link can ask for a personal code, with a record of every entry. The embed on your website stays open.
It is embedded as an iframe and only shown on the domains you authorise: your website needs no changes.
New phases, price changes, renders, plans or layouts are added to the same showroom.
Visits, plans viewed, most viewed homes and the week's contacts, in your inbox.
In a 30-minute video call we show you the demo and the dashboard with the example leads, and we look at how it would work with your development: your plans, your homes, your prices and your brand.
A set-up fee and a monthly fee for as long as the development is being sold. We study your development and give you the price in writing before we start.
Would you rather talk it through? Call or write on WhatsApp to 662 061 421 or write to grup3d@grup3d.es.
It is an interactive website for the development where the buyer walks through the building in 3D, sees each home in its place with its price, its status, its floor plan and its hours of sunlight, compares homes, works out the monthly payment and leaves their details. The developer changes prices and availability from a dashboard and receives every contact along with what they looked at.
A render shows one image and a 360° tour shows the inside of a show home. The 3D showroom shows the whole building with availability up to date, helps the buyer choose a home and turns visits into qualified contacts. Your renders and tour, if you have them, are embedded inside the showroom.
No. We build it from the floor plans in DWG, PDF or IFC. If a 3D model of the project already exists, we use it.
You do, from the developer dashboard. Every price or status change (available, reserved or sold) is published instantly in the building, the property sheets and the comparison tool, without going through your web agency.
As an iframe inserted with a single line of code, shown only on the domains you authorise. You also get a direct link for portals, campaigns and WhatsApp, either open or with personal access codes per buyer.
The developer. Each developer has their own database; every contact stores the date, the IP address and the consent accepted, and can be exported to Excel or CSV with their full history. The developer is the data controller and Grup3D the processor.
Yes. It works on desktop, tablet and mobile, in any browser and with nothing to install.
Yes. The showroom works with the plans and the data for the homes, and if the development has no images yet we can produce renders and animations too.
It is a fixed price per development: a set-up fee and a monthly fee for as long as the development is being sold. It depends on the number of homes (three bands: up to 30, 31 to 60 and 61 to 120), on whether it includes the 3D building and on what you want to add, such as sun and shadows, furnished 3D floor plans or a new phase. We give it to you in writing before we start, with no commitment.
Yes. New phases, price changes, renders, plans or layouts are added to the same showroom, without starting from scratch.
What it is, how it compares with a show home, a scale model and a 360° tour, and the demo screen by screen.
See page →The show home you can walk through, also inside the showroom.
See page →The images of the development, if you do not have them yet.
See page →