Analytics panel of the 3D pergola configurator from the Grup3D demo, with the most configured families and the requests
GUIDE · RETURN · WHAT IT COSTS · WHAT IT GIVES BACK · HOW TO MEASURE IT
— GUIDE FOR MANUFACTURERS · 2026

Return on a
3D configurator
the full account.

The account for a 3D configurator has two columns and almost nobody fills in both. In the cost column go the development, the modelling of your parts, the maintenance and your hours. In the return column, what almost nobody writes down: the parts no longer made twice, the technical-office hours no longer spent on quotes that never close, the extras that sell because they are seen and the requests that arrive with the configuration done. Here are both columns with sample figures, so you can put in your own.

— WHAT IT COSTS

What it costs,
all of it.

Five lines. The last two never appear in any proposal and they count too.

Sample figures for a configurator with rules and price for one product family; yours go in the proposal.
LineExampleWhat it is
Development€14,500Configurator with rules, price, PDF, order sheet and panel
3D modelling and finishes€2,64020 parts and 24 finishes at €60 each; €30 to €120 per part or finish
Maintenance, first year€2,280€190/month: hosting, updates, panel and support
Your hours30 hRules meetings, price list in the template, version reviews, training
What does not get done meanwhile—The time the team spends on the project instead of on something else
Total first year€19,420 + 30 hFrom the second year on: the maintenance

Development starts from €6,500 for a visual configurator of one product family; most manufacturer projects fall between €14,500 and €35,000, depending on catalogue, rules and integrations, plus maintenance from €190/month. The three levels, in the price of a 3D configurator.

— WHAT IT GIVES BACK

What it gives back,
with what to measure on each line.

Six lines. Each one has a figure you already know or can work out in an afternoon.

01 · PARTS NOT MADE TWICE

Order errors

Parts made again per year because of handing, size or colour noted down wrong, times what it costs to make, deliver and fit each one. Example: 12 × €350 = €4,200. See reducing order errors in the factory.

02 · SHIPMENTS OF WHAT WAS MISSING

Incomplete orders

Orders per month with one part missing (end caps, clips, anchors), times what it costs to prepare and ship what was missing. Example: 6 × €40 × 12 = €2,880.

03 · TECHNICAL-OFFICE HOURS

Quotes that never close

Quotes per week times the time each one takes, minus the ones that close. Example: 15 quotes × 40 minutes × 48 weeks = 480 hours a year, of which the configurator does the first version. At €25/hour: €12,000.

04 · EXTRAS THAT ARE SEEN

What sells because it is shown

Roller shutter, motor, LED strip, side enclosure, tall headboard: the extra that is seen in 3D gets ordered more than the one on a list. Measure it with the average order value before and after. Example: 300 orders × €1,200 × 5% = €18,000.

05 · REQUESTS WITH A CONFIGURATION

Leads that arrive ready-made

Requests per month with sizes, finishes and an indicative price, versus “send me information” with no data. What changes is the closing rate and the time per request. See generating leads with a 3D configurator.

06 · IMAGES AND CALLS

What no longer gets commissioned

The images of every combination come out of the same 3D model, with no photo shoot and no manufactured samples; and the calls to the factory for a figure (outside dimension, weight, which power supply) are answered by the configurator. See product rendering.

— THE ACCOUNT

The sample account,
so you can put in your own.

With the figures above. Do not take our word for it: fill in the six lines with your own.

Sample figures. Lines 05 and 06 have not been added in: when you measure them, they go in your favour.
LineFirst yearEach following year
Cost (development, modelling, maintenance)€19,420€2,280
01 · Parts not made twice€4,200€4,200
02 · Shipments of what was missing€2,880€2,880
03 · Technical-office hours€12,000€12,000
04 · Extras that are seen€18,000€18,000
Total return€37,080€37,080
Difference+€17,660+€34,800

If your figures are half those in the example, the account still works out in the first year. If they are a quarter, it works out in the second. What never works out is a configurator that is not used: that is why training the team and the links from the website and the network are part of the project, not separate.

“Why this price” screen of the 3D kitchen configurator from the demo, with the indicative price broken down by item
Line 04 in the kitchen demo: every extra that is seen is explained in the price; what is explained gets ordered. Sample prices.
— HOW TO MEASURE IT

How to measure it
from the first month.

Five figures that come out of the panel and your office, without setting up anything else.

  1. 01

    Requests per month and how many arrive with the full configuration

    From the panel. Compare them with the previous year's website enquiries and their closing rate.

  2. 02

    Orders with errors, before and after

    For three months, note down how many parts get repeated and how many orders go out incomplete. It is the figure most often forgotten and the one that hurts most.

  3. 03

    Minutes per quote in the technical office

    Before: the time to draw, calculate and write. After: the time to review what the configurator already did.

  4. 04

    Average order value and extras per order

    From your management software: the average amount and which extras each order carries, before and after the configurator.

  5. 05

    What gets configured and where people give up

    From the configurator analytics: most opened families, abandoned steps, finishes nobody asks for, sizes outside the limits. Useful for the price list and the catalogue, not just for the account. See benefits of a 3D configurator and what to measure in each one.

— FREQUENTLY ASKED QUESTIONS

What we get asked
about the return.

There are more short answers in frequently asked questions about 3D configurators and who we are in 3D configurator company.

How long does a 3D configurator take to pay for itself?

It depends on your figures, but with the lines that weigh most (parts not made twice, technical-office hours on quotes and extras that sell because they are seen) the sample account works out in the first year and, with half those figures, it still does. With a quarter, in the second year.

What does a configurator give back most?

What stops costing: the parts no longer repeated because of an order noted down wrong, the shipments of what was missing and the technical-office hours on quotes that never close. Then, what it sells extra: the extras seen in 3D and the requests that arrive with the configuration done.

How do I know what order errors cost us today?

For three months, note down how many parts get made again and how many orders go out with something missing, and multiply by what it costs to make, deliver and fit each one. They are usually more than they seem, because half of them get fixed without anyone writing them down.

What does it cost beyond the price in the proposal?

The 3D modelling and finishes of your parts (€30 to €120 per part or finish, or more), maintenance from €190/month and your hours: rules meetings, price list in the template, version reviews and training. About 30 hours in a normal project.

Can the return be measured without setting up anything else?

Yes. The panel gives the requests and the configurator analytics; your management software gives the average order value and the extras per order; and orders with errors are counted by hand for three months. With those five figures the account gets filled in.

How much does a 3D configurator cost?

Development starts from €6,500 for a visual configurator of one product family; most manufacturer projects fall between €14,500 and €35,000, depending on catalogue, rules and integrations, plus maintenance from €190/month. Details in the price of a 3D configurator.

— OPEN DEMO

Try it now
or see it with
your range.

See in the pergola demo the analytics used to measure what gets configured and what gets ordered, with sample data and no sign-up, at configurador.grup3d.es/demo.

Want the account with your figures? Tell us how many quotes you do a week, how many you close and how many parts you repeat a year, and in a 20-minute video call we will fill it in together. No commitment.

Would you rather talk it through? Call us on 662 061 421 or write to grup3d@grup3d.es.