— THINGS YOU HEAR EVERY WEEK
How hard it is
to sell light and energy
over the phone.
At the wholesaler, in the technical office, on site and in the meeting with purchasing. Under each phrase, how it gets solved.
“Which driver do I put on this?”
Calculations in your head, over the phone
The installer calls with the metres of strip; the wholesaler, with an enclosure they are not sure includes the plate. Every answer is a sum done standing up, without seeing the installation.
With the configuratorDriver, lux, DIN modules or charging time come out calculated with every change, and the strip warns of voltage drop.
“The end caps, the clips and the plate are missing.”
Orders that go out incomplete
What is visible gets ordered and the small parts are forgotten: end caps, clips, driver, plate, rails or sensors. The installer finds out with the ceiling open.
With the configuratorAn order sheet with references and quantities: for the strip, reels, profiles, end caps, clips and driver; for the enclosure, plate, rails and lock.
“Do me a study, it is free.”
Studies nobody pays for
The lighting of a living room, the high bays of a warehouse, the output of a roof: technician hours for someone who was only collecting prices or ends up buying elsewhere with your study.
With the configuratorThe customer does the first calculation (lux, high bays, output, savings) and the enquiry reaches you with their configuration.
“Show me how it looks lit.”
Light cannot be seen in a data sheet
2,700 K or 4,000 K, a 24° or 100° beam, front-lit or back-lit letters: in the catalogue they are numbers. The customer does not translate them to their ceiling and chooses on price.
With the configuratorStrip, light fittings, warehouse and sign are seen switched on in the night scene, and up to three versions are compared side by side.
“Send us a price per unit.”
The fitting is compared, not the installation
Purchasing ranks three high bay offers by unit price. How many are needed and how much light they give does not fit in that column.
With the configuratorVersions are compared with the high bays needed, lux and consumption, and the savings come out in euros per year, in a PDF.
“How much does it cost to put one in my space?”
The price depends on the installation
The charger three metres from the board or forty; the pitched roof or the warehouse. The customer saw the price of the device online and expects that figure.
With the configuratorAn indicative price with your price list and whatever changes in each installation: metres of cable and protection devices, or mounting structure depending on the roof.
“It is for outdoors, is this one all right?”
Protection rating chosen out of habit
An IP55 enclosure by the sea, an indoor strip in a bathroom. The person ordering does not always know where it will be installed.
With the configuratorThe protection rating is just another option (IP65 or IP67 for the strip, IP44 for the light fitting, IP65 for the warehouse) and the enclosure states its recommended use.